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My concept for the Society of Illustrators' 53rd annual book was "Get Aroused," how exciting! I feel that it may need to be played up slightly more in the design, but I really wanted the play on words to be the most prominent aspect. Get aroused can have a double meaning, as does get used, and I used them both in the concept. I used red because it is a 'sexy' color, and I just had to take what I could get with the illustration for the poster, but I think that the one I landed on works well. I wanted to design the side with the information so that each panel worked both individually and as a larger design.
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